Aviad is the Global Head of Mobile and Social strategy at dun & bradstreet. He is focusing his efforts these days in establishing dun & bradstreet as a leader in providing innovative mobile solutions to its audience and expanding on dun & bradstreet's product roadmap to deliver on mobile, connected devices and emerging platform. Aviad's mission is to Enable Global Businesses to KNOW, ENGAGE & DO MORE in a FASTER, RELEVANT & SMARTER Way by leveraging dun and bradstreet global data and insights in the commercial space. Prior to dun and bradstreet, Aviad led the mobile efforts at Bloomberg L.P and Nordstrom. Aviad has started his career in Israel where he gained extensive experience in both domestic and international startups and larger firms in defining solutions in the B2C and B2B mobile space.